Communication skills in business

COMMUNICATION SKILLS IN BUSINESS

 

Course code: BUS1306

Course time: 03 Credit

Course prerequisite: Teamwork Skill

Instructor: Assoc. Prof, Doctor of Science. Pham Duc Chinh

Supporting instructors:

  • MBA. Mai Thu Phương
  • MBA. Nguyen Thi Phuong Thuy

 COURSE REFERENCE:

1. Thái Trí Dũng (2012). Kỹ năng giao tiếp và thương lượng trong kinh doanh. NXB ThốngKê

           Text book introduce to reader: review about communication and psychology in communication. Therefore guide reader about communication skills and practice situation in real to good communication in internal and have good skills with customer. Text book introduce about negotiate skills in business

2. Vũ Thị Phượng, Dương Quang Huy (2006). Giao tiếp trong kinh doanh. NXB Tài Chính, Hà Nội

Text book guide to reader: good method to practice Listening – Speaking – Interview/ Question – Answer. Beside, guide reader development writing skill and solve happening in direct/ indirect communication via report. Therefore help reader to complete communication skills in business and internal working

Optional documents:

1. Đoàn Thị Hồng Vân, Kim Ngọc Đạt (2011). Giao tiếp trong kinh doanh và cuộc sống, NXB Tổng hợp Thành phố Hồ Chí Minh.

2. Dale Carnegie. Đắc nhân tâm – How to win friends and influence people. First New 2014, NXB Trẻ

3. Debra Fine. The Fine Art Of Small Talk - Kỹ năng bắt đầu, duy trì cuộc trò chuyện và tạo dựng mạng lưới quan hệ xã hội. Mai Trang dịch, NXB Lao động xã hội

COURSE GOALS

At the end of the course students gain a basic understanding of communication skills in life and business, therefore developing the ability to communicate on a case-by-case basis and make quick judgments in each case to provide appropriate communication measures. As a result, students increase their ability to analyze and adapt to specific situations in order to increase their success and gain the advantage of communication. This helps increase the efficiency of the business, the business of the organization and increasingly successful in business

At the end of this course, the evalutaion of student’s knowledge is based on the expected learning outcome of Communication Skills in Business, which is also a part of graduation standards of Business Administration program. Level of expertise is classified based on the cognitive scale of 6 levels of Benjamin S.Bloom (1956)

 COURSE DESRIPTION:

Communication skills in business enclosed knowledge about kinds of communication and method use skills in each specific case. In this course, students learn how to communicate? How to use communication forms in specific environment? Which communication skills are needed to pay attention in order to achieve the purpose of communication?

5.  EXPECTED LEARNING OUTCOMES

CRITERIA

CODE

EXPECTED LEARNING OUTCOMES

CAPACITY

KNOWLEDGE

1.1.1.3.

Apply knowledge of social sciences and humanities to solve organizational and management problems.

 

1.1.3.1.

Have knowledge and ability to think systematically to solve organizational issues

 

SKILLS

2.2.1.2.

Have ability to evaluate, analyze, synthesize and provide solutions

 

2.2.2.3.

Have ability to draft contracts and negotiate in business

 

2.2.3.2.

Have ability to sort out problems and interact within the system

 

2.2.3.3.

Have ability to sort out and prioritize actions in problem solving

 

2.2.4.1.

Develop self-awareness of one’s characteristics, personality traits and knowledge

 

2.2.4.4.

Have ability to manage time and other resources

 

2.2.5.3.

Demonstrate professional ethics, integrity and responsibility

 

2.2.5.4.

Demonstrate a professional attitude when solving a business problem

 

2.3.1.2.

Have ability to establish an effective communication structure with partners

 

2.3.1.3.

Have ability to communicate in writing and multimedia

 

2.3.1.4.

Have ability to effectively present problems or ideas in public

 

2.3.1.5.

Demonstrate critical listening and critical thinking

 

2.3.2.4.

Have ability to work and coordinate with others

 

2.3.3.1.

Have ability to communicate effectively in English (500 TOEIC).

 

ATTITUDES

3.4.1.4.

Be aware of topical issues

 

3.4.2.2.

Have ability to manage conflicts in the organization

 

3.4.2.3.

Have ability to adapt in a multicultural work environment

 

3.4.3.2.

Have ability to self-study and update new business knowledge

 

 

 

COURSE ASSESSMENT

ASSESSMENT TYPES

ASSESSMENT EVIDENCE

COURSE LEARNING OUTCOME

PERCENTAGE %

PROCESS ASSESSMENT (20%)

Attendance and group discussion

The groups will in turn practice the content in class to practice through each content / each chapter

20%

Evaluate the preparation of content according to topic allocated for each group

1.1.1.3;

1.1.3.1;

2.2.1.2;

2.3.1.3;

2.3.1.4;

2.3.1.5;

2.3.2.4;

2.3.3.1;

3.4.3.2;

30%

Evaluate the skill of presentation and the application of supporting tools to transferr knowledge from presenter to listener

40%

Evaluate the ability of interacting between student and student, student and lecturer to strengthen knowledge, receive new findings with positive attitude.

30%

MID-TERM ASSESSMENT (30%)

Group Presentations

Each group visits the actual video clip of the assigned situation on the first day of class. Then the group will record the report, give the impression as well as make their comments

30%

Evaluatethe setting up of a communication situation with a real audience.Evaluate clips on content, acting and sound. Evaluate how to solve the problem in the clip.

1.1.1.3;

1.1.3.1;

2.2.1.2;

2.2.3.3;

2.2.4.1;

2.3.1.3;

2.3.1.4;

2.3.1.5;

2.3.2.4;

2.3.3.1;

3.4.1.1;

3.4.2.3;

3.4.3.2;

40%

At the same time, students make their own comments, interact with faculty and learners to make best judgments.

50%

Evaluate the ability of referencing and quoting with academic standards.

10%

END OF SEMESTER ASSESSMENT (50%)

WRITING TEST

The exam which last 60 minutes includes covering both theory and multiple-choice

50%

Evaluate the ability of student in understanding, acquiring, systematizing and applying knowledge to analyze and explain particular subject’s issue

 

 

1.1.1.3;

1.1.3.1;

2.2.1.2;

2.2.4.4;

2.3.1.2;

2.3.1.3;

3.4.3.2;

 

50%

Evaluate the ability of student in thinking logically, arguing critically, integrating theory and practice to explain particular subject’s issue

25%

Evalute the ability of presenting the essay with academic style, creativity, applying knowledge to solve specific issue

25%

 

RUBRIC FOR ASSESSMENT: ON A SCALE OF 1-10

RUBBIC 1: PRACTICE SKILLS GROUP IN BUSINESS COMMUNICATION

Score

 

Criterion

 

<5

5-7

8-9

10

Speaking contents (40%)

Not true or unfull contents

True;

Full contents;

True; Full contents; Logic;

 

True; Full contents; Logic; Brief.

Voice (40%)

 Failure to meet one of the following requirements:

Enough to listen;

Clearly;

Intonation;

Enough to listen;

Clearly;

Intonation;

 

Enough to listen;

Clearly;

Intonation;

Sentiment;

 

Enough to listen;

Clearly;

Intonation;

Sentiment;

Do not speak from the locality

Body langague and face style (20%)

Less than 5 requirements in the 10 rating column

Less than 3-4 requirements in the 10 rating column

Less than 1-2 requirements in the 10 rating column

Good facial expressions;

Good eye contact;

Proper hand gestures

Move appropriately

Cover the space

 

Score

 

RUBRIC 2: EVALUTE CLIP REPORT REALITY

Criterion

 

 

<5

5-7

8-9

10

The spinning video resolution is required for the given situation (50%)

Uncorrect or unfull content or clip set, do not turn on the reality

Correct real object;

Qualified content;

Have a real spin;

 

Correct real object;

Qualified content;

Have a real spin;

Resolve a case request but not gain to goals.

Correct real object;

Qualified content;

Have a real spin;

Resolve a good case request

Talk on clip (30%)

Failure to meet one of the two requirements on beside

Enough to listen;

Appropriate speech object

 

Enough to listen;

Appropriate speech object

The conversation went smoothly

Enough to listen;

Appropriate speech object

Good sound clip

The conversation went smoothly

Body langague and face style (20%)

 Less than 5 requirements in the 10 rating column

 Less than 3-4 requirements in the 10 rating column

 Less than 1-2 requirements in the 10 rating column

Good facial expressions;

Good eye contact;

Proper hand gestures

Move appropriately

Cover the space

 

RUBRIC 3: EXAM THE END OF ESSAY

Criterio

 

           Score

<5

5-7

8-9

10

Applied to solve real situations

Failure to meet one of the two requirements on beside

Know how to apply the theory to the situation assessment

Provide a solution to the situation

Know how to apply the theory to the situation assessment

Provide a solution to the situation

Offer a defense of your solution

Know how to apply the theory to the situation assessment

Provide a solution to the situation

Offer a defense of your solution

Giving proof proved from the big assignment