Global Business Management

GLOBAL BUSINESS MANAGEMENT

 

Course code: BUS1113

Credit number: 03 credits

Course prerequisite: Basic Management, Theory and International Trade Policy

Main lecturer: MBA. Nguyen Thi Hong Gam

Assistant lecturer : MBA. Nguyen Minh Chau

Main Reference

          Ha Nam Khanh Giao (2012), International Business Administration, General Publishing House, HCM city.

          International Business Administration is designed to meet the academic needs of students in business administration, trade and tourism in general, as well as readers, business people, and people working in the international business environment. It provides general knowledge about the global business environment for planning business strategies which are suitable to each development stage of each company, as well as the implementation of  management operations in an international business unit.

          It consists of two main sections, ten chapters, at the end of each chapter questions for review and discussion, and case studies for readers to practise, exchange and apply their knowledge.

Section I (Chapters 1, 2, 3, 4, 5): Overview of International Business and International Business Management

Section II (Chapters 6, 7, 8, 9, 10): Corporate Governance International Business.

          The content of the curriculum is welcomed by generations of students with respect and excitement.

Other References:

1. Nguyen Dong Phong, Nguyen Van Son, Ngo Thi Ngoc Huyen, Quach Thi Buu Chau (2010), Global Business Today, Statistics Publishing House.

2. Pham Thi Hong Yen (2012), International Business, Foreign Trade University, Statistics Publishing House.

3. Charles W.L.Hill (2011), International Business – Competing in the Global Marketplace, 7th edition, McGraw-Hill International Edition

4. Bui Le Ha, Nguyen Dong Phong, Ngo Thi Ngoc Huyen, Quach Thi Buu Chau, Nguyen Thi Duoc, Nguyen Thi Hong Thu (2010), International Business Administration, Social and labor Publishing House.

 

 

COURSE GOALS

          The basic objective of the course is to provide learners with a comprehensive, scientific, systematic, and up-to-date knowledge of global business with changes happening daily in the environment and the business world.

          The higher purpose of the course is giving learners access to the practice of multinational corporations, learn how to think at an international level and be able to apply the acquired knowledge to solve problems. The problems may be encountered in the actual business environment in present and potential international environments.

          By the end of this course, students' knowledge is evaluated according to the global business management standards set in the Business Management MBA. Response levels are classified on the basis of Benjamin S. Bloom (1956), a 6-level scale.

Course description

          Global business administration equips students with basic knowledge and enhances their understanding of the international business environment in the context of globalization today. The goal of the course is to provide students with an understanding of how to set up a globalization strategy in business operations and how to manage the operations of multinational corporations with their international market plans. And not only the application of effective management methods, but also developing a business strategy suitable for each stage of development of the company. We proceed from individual development in each country to strategic alliances in the region and globally in order to ensure stable growth and enhance competitiveness. After studying this subject students are able to:

          - Develop and improve analysis and skills of solving problem about market issues and complex international business situations.

          - Enhance knowledge in the application of production, human resources, finance and marketing strategies in the international economy.

          - Identify the socio-economic, cultural and social factors that have brought about globalization, and assess the implications of external factors that affect global business.

EXPECTED LEARNING OUTCOMES

CRITERIA

CODE

EXPECTED LEARNING OUTCOMES

CAPACITY

KNOWLEDGE

1.1.2.1.

Have basic knowledge of microeconomics, macroeconomics and management theories

 

1.1.2.3.

Have ability to understand and systematize basic knowledge in economics and business

 

1.1.3.2.

Understand the principles of management, competition, production, investment, distribution and customers

 

SKILLS

2.2.1.1.

Have ability to identify and detect problems in production and business

 

2.2.1.2.

Have ability to evaluate, analyze, synthesize and provide solutions

 

2.2.2.1.

Have ability to form ideas, plan and organize business activities

 

2.2.2.2.

Have ability to evaluate business plans, projects and policies

 

2.2.3.4.

Have ability to analyze the matrix and choose a reasonable management solution

 

2.2.4.3.

Have ability to update market information and capture business opportunities

 

2.2.5.1.

Be active and willing to take risks in business

 

2.2.5.2.

Demonstrate persistence and flexibility in solving business problems

 

2.3.1.3.

Have ability to communicate in writing and multimedia

 

2.3.2.4.

Have ability to work and coordinate with others

 

2.3.3.1.

Have ability to communicate effectively in English (500 TOEIC).

 

attitudes

3.4.1.2.

Be aware of law, history and culture knowledge

 

3.4.2.1.

Respect cultural diversity in the organization

 

3.4.3.2.

Have ability to self-study and update new business knowledge

 

 

COURSE ASSESSMENT

ASSESSMENT TYPES

ASSESSMENT EVIDENCE

COURSE LEARNING OUTCOME

PERCENTAGE (%)

PROCESS (20%)

GROUP’S PRESENTATION

(Class devides into 5 groups. Each group has a specific topic to prepare and present. Each group presents in 45 minutes, answers the others’ questions, and critize with others)

 

20%

To evaluate the preparation  of each group’s presentation.

1.1.2.3., 2.2.1.1., 2.2.1.2., 2.2.2.1., 2.2.2.2., 2.2.3.4., 2.2.5.1., 2.2.5.2

30%

Evaluate skill of presentation in frond of class, skills in using the support tools to present the content of the subject.

2.2.5.2, 2.3.1.3, 2.3.2.4, 2.3.3.1, 3.4.2.1

30%

Evaluate the ability to interact directly between students with each other, with trainers to consolidate knowledge, receive new findings with the spirit of learning

2.2.3.4, 2.2.4.3, 2.2.5.2., 2.3.2.4, 3.4.3.2.

 

20%

Assess students' ability to internalize their knowledge from the preparatory process, professional skills, communication skills, and personal attributes.

2.2.2.1, 2.2.2.2, 2.2.3.4, 2.2.4.3, 2.2.5.1, 2.3.1.3, 2.3.2.4, 3.4.2.1, 3.4.3.2.

20%

MID-TERM ASSESMENT (20%)

SMALL BUSINESS PLAN

(ESSAY)

The essay contains 2 part : the basic theories and the content ofthe plan. This essay is written in 15 pages.

 

20%

Assessing students' understanding and obtaining knowledge to explain a specific issue any question in the test.

1.1.2.3, 2.2.1.1, 2.2.1.2.

 

40%

Avaluate the ability to think systematically, argue reasonably to solve the real problems which are given in the test.

2.2.1.2, 2.2.2.1, 2.2.2.2., 2.2.3.4, 2.2.4.3, 3.4.1.2.

 

40%

Assess the ability to collect, respond to new knowledge in solving problems

2.2.2.2, 2.2.3.4, 2.2.4.3., 2.2.5.2, 3.4.3.2.

 

20%

FINAL ASSESSMENT (60%)

FINAL TEST (60 minutes)

(The 60-minute test consists of three questions, both theoretical and practical, and a case study)

60%

Assess the level of understanding of students’ knowledge, the ability to systematize and apply knowledge to present and explain a specific matter of the subject.

1.1.2.3., 2.2.1.1, 2.2.1.2.

50%

Assess the ability to think logically, reasonable argument, the ability to combine theory with pratical to explain a problem.

2.2.1.2, 2.2.2.1, 2.2.2.2., 2.2.3.4, 2.2.4.3, 3.4.1.2.

 

20%

Assess creativity, detect problems in human resource management from theory to pratical

1.1.2.3, 2.2.1.2, 2.2.2.2., 2.2.3.4, 2.2.5.2, 3.4.3.2.

20%

Evaluate the ability to present an academic writing, creation, and using of knowledge exactly to solve problems.

1.1.2.1, 1.1.2.3, 2.2.1.1, 2.2.1.2.

 

10%


 

RUBRIC FOR ASSESSMENT: ON A SCALE OF 1-10

RUBIC 1: ASSESSMENT OF STUDENT PRESENTATION (ON A SCALE OF 1-10)

Score

 

   

Criterion

 

<5

5-<7

8-<9

9-10

Evaluation of the task allocation

(30%)

No assessment of work completion

No preparation for presentation

Have the table of job assingment

Have the Presentation with Powerpoint or on-stage plays

 

Have the table of job assingment

Have the printed copy of presentation and sources of evidence

Have the Presentation with Powerpoint or on-stage plays

 

Have the table of job assingment

Have the table of percentage of  work completion

Have the printed copy of presentation and sources of evidence

Have the Presentation with Powerpoint or on-stage plays

Presentation skills (40%)

 Do not satisfy one out of three requirements:

Voice

Skill of mastering the situtation

Have the ability to manage the space.

 The voice has good intonation,  loud and clear enough to inspire with the speech

Have the skills to master the situation;

Have the ability to manage the space.

The voice has good intonation,  loud and clear enough to inspire with the speech

Have the skills to master the situation;

Have the time management skills

Have the ability to manage the space.

The voice has good intonation,  loud and clear enough to inspire with the speech

No use of local  language

Have the skills to master the situation;

Have time management skills

Have the ability to manage the space.

Interpersonal skills (30%)

Not satisfy from 3 to 4 out of all assessments in the column of grade 10

 Not satisfy 2 out of all assessments in the column of grade 10

Not satisfy 1 out of all assessments in the column of grade 10

Have the ability to interact with audience

Excellent defence with teachers and other students

Adoption of defending opinion in a welcoming way

Have the ability to attract audience to the presentation conte



RUBRIC 2: ASSESSMENT OF ASSIGNMENT (ON A SCALE OF 1-10)

Score

 

Criterion

 

   

<5

5-7

8-9

10

Assignment presentation skills (40%)

Not satisfy 01 out of 02 requirements of the grading column 5-7

The structure includes 3 basic parts: theory, situation and recommedation

Follow the standard format for document presentation

The structure includes 3 basic parts: theory, situation and recommedation

Apart from 3 main parts, assignment includes introduction and references

Follow the standard format for document presentation

The structure includes 3 basic parts: theory, situation and recommedation

Logic and comprehensive presentation

Apart from 3 main parts, assignment includes introduction and references

Follow the standard format for document presentation

Assignment Content (50%)

Not satisfy 1 out of 4 requirements of the grading column 5-7

Follow the topic

Clear literature review

Have practical implication with companies

Have analysis of the real situation in companies

 

Follow the topic

Clear literature review

Practical implication with companies

Have analysis of the real situation in companies

Recommendtion from assignment group

Follow the topic

Excellent literature review

Have practical implication with companies

Have analysis of the real situation in companies

Adjustments based on comments in the presentation

Recommendtion from assignment group

References (10%)

Not satisfy 02 out of 03 requirements in the grading column 10.

Not satisfy 01 out of 03 requirements in the grading column 10

Know how to present 3 requirements of grading column 10 but less precise

Know how to quote  references

Know how to present references

Know how to write references in APA style

 

RUBRIC 3: FINAL TEST IN THE END OF SEMESTER (ON A SCALE OF 1-10)

                   Score

Criterion

(Bloom’s scale)

<5

5-<7

7-<9

9-10

The content of subject (50%)

Have ability to memorise and understand the knowledge. The ability of analysis is not required.

Know how to use knowledge to solve problems.

Have the listen and argument skills.

Know how to use knowledge and methods suitably, analyze the problem deeply.

Employ indepth knowledge, methods, analyze the problem in a critical and logical manner.

The style of writing, argument and writing academic  (30%)

Fairly difficult to understand

Easy to understand

Easy to understand with a logical manner.

Easy to understand with strong arguments and good presentation.

Interpersonal skills (20%)

Use learned knowledge in final writing

Use learned knowledge in final writing

Use relative theories to solve problem

 

Use learned knowledge in final writing

Use exactly theories to solve the problems

Give some good solutions or close arguments

Use learned knowledge in final writing

Use exactly theories to solve the problems

Give creative solutions or close arguments



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